Zach Eikenberry Knows That Being an Expert Doesn’t Make You a Teacher | Grit Daily News

Zach Eikenberry, CEO of Hook Security, grew up in a county in Indiana the place there have been extra pigs than other people. He went directly to turn out to be the primary particular person in his circle of relatives to wait college. Upon graduating from Purude University with a twin level in philosophy and economics, Eikenberry gained a unmarried activity be offering at a clinical information corporate. During the interview, he was once status at the warehouse ground overlooking a sea of empty desks. Puzzled through the sight, he got here to be told that the corporate had in the past laid off maximum of its workers all through an financial downturn. In that second, he learned that every one he sought after was once activity safety, and that the one option to get that will be to rent himself. Eikenberry has no longer written any other resume since.


Over the years, he ran a tool corporate that treated federal contracts and went directly to discovered a couple of consulting corporations. In 2011, Eikenberry opened NEXT School, a center college and highschool program that trains younger other people in entrepreneurship, in order that they, too, can rent themselves in the future.


After retiring from that mission in 2018, he attached along with his longtime good friend Adam Anderson, who was once interested by the best way companies skilled workers to acknowledge cybersecurity threats. Eikenberry stated, “It sounds like we took all the bad ideas from public education and moved them into corporate education.” Anderson agreed, and in combination, the duo based Hook Security to mend company training and coaching in cybersecurity.


Eikenberry wears many hats at Hook Security, serving as CEO, CFO, Chief Fundraiser, Chief Strategy Officer and controller. He describes his daily as eliminating roadblocks for his workers in order that issues can run extra easily. He brings the similar force he had for NEXT School to Hook Security, pointing out, “I wake up every day attempting to solve a one size fits all training problem, which is the same problem we have in public education, where young people get the same training on the same day batched in classes down the factory line without any consideration for their individual circumstances.”


While Eikenberry understands the worth he brings to the trade, from his revel in in training and the truth that he likes, “to solve big problems with complex variables… problems that have irreducible complexity,” he at all times provides credit score the place it’s due. His ConnectedIn web page not too long ago indexed all of the issues certainly one of Hook Security’s Client Success Managers completed in in the future, including, “She’s killing it!” He understands that the PhD advisors on Hook Security’s board give him a greater thought of tips on how to transfer ahead with efficient company coaching modules. They lend a hand him acknowledge the problems that the trade is dealing with, equivalent to “training delusion” and “coverage,” or masking an excessive amount of subject matter in several tactics, which dilutes the affect of the learning itself.

Hook Security is lately within the strategy of launching a nonprofit to sponsor extra analysis on how individuals are socially engineered and manipulated via era. Eikenberry needs the nonprofit, “to bring all the psychological security research to the marketplace, so that we can start showing other companies how to leverage how our brains actually work into security training.” Beyond company coaching, he hopes that the nonprofit can lend a hand other people differentiate between original and inauthentic information tales.


Zach Eikenberry believes in Hook Security’s capability to create a brand new marketplace class through moving the considering round coaching, mental safety and spotting and responding to manipulation. Ultimately, he says, “we’re bringing a new point of view to an industry, who keeps trying the same things over and over again, and trying to build better mousetraps.”


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